表紙
市場調查報告書
商品編碼
1125608

全球在線住宿預訂市場:2022 年

Global Online Accommodation Booking Market 2022

出版日期: | 出版商: yStats.com GmbH & Co. KG | 英文 76 Pages | 商品交期: 最快1-2個工作天內

價格
  • 全貌
  • 簡介
  • 目錄
簡介

Booking.com、Airbnb.com 和 Expedia.com 主導著全球在線酒店預訂市場。 2021 年,全球市場已經復蘇,但尚未達到大流行前的水平。根據調查,截至 2022 年,近一半的受訪者更願意通過一個網站來預訂他們旅行所需的一切,包括酒店、航班、汽車租賃和其他安排。此外,在美國,超過一半的受訪者通過酒店網站預訂住宿,而在法國,他們更傾向於在 2021 年通過網站預訂度假住宅。

本報告通過研究和分析全球在線酒店預訂,提供有關全球趨勢、按地區和國家劃分的主要趨勢等的最新信息。

內容

第一章管理總結

第 2 章全球趨勢

  • 在線住宿預訂市場概況和趨勢,2022 年 8 月
  • 2017-2022 年酒店和度假村預訂收入
  • 2017-2021 年在線預訂應用用戶
  • 2021 年和 2022 年度假租賃預訂細分(按 OTA 和直接預訂)百分比
  • 2021 年旅遊和酒店業與所有行業互聯網流量來源細分(按設備、百分比)
  • 2022 年更願意通過一個網站預訂旅行需求的受訪者比例,百分比
  • 排名前 5 位的住宿/酒店網站,按網站排名、類別、網站訪問量、平均訪問時間、跳出率,包括百分比,前 5 個國家/地區,按訪問份額,百分比,20226 月
  • 2021 年在線旅行社預訂應用市場份額,百分比
  • 2022 年 1 小時前 10 名下載量最大的 OTA 應用程序

第 3 章北美

  • 美國
  • 加拿大

第 4 章亞太地區

  • 整個地區
  • 中國
  • 日本
  • 澳大利亞
  • 印度
  • 新西蘭
  • 泰國
  • 新加坡
  • 印度尼西亞
  • 馬來西亞
  • 菲律賓

第 5 章歐洲

  • 整個地區
  • 英國
  • 德國
  • 法國
  • 西班牙
  • 意大利
  • 荷蘭
  • 瑞士
  • 俄羅斯
  • 土耳其
  • 波蘭

第 6 章拉丁美洲

  • 巴西
  • 阿根廷
  • 墨西哥

第 7 章中東和非洲

  • 整個地區
  • 阿拉伯聯合酋長國
  • 南非
目錄
Product Code: 1588

"As travel demand among consumers globally increases, the online accommodation market sees recovery: new yStats.com report."

Booking.com, Airbnb.com, and Expedia.com dominate the global online accommodation booking market.

In 2021, the global online accommodation booking market is in the process of recovering on a global scale, and while it has improved, it is yet to reach its pre-pandemic levels. Nevertheless, consumers are eager to travel, and certain players are leading the market. As of June 2022, Booking.com, Airbnb.com, Expedia.com, Hotels.com, and Agoda.com were the top 5 accommodation and hotel booking websites worldwide, as revealed in the new yStats.com publication. In the U.S., Airbnb dominated with its market share of online booking applications, followed by Booking.com, in 2021. The top 3 accommodation websites in Canada, as of June 2022, were Expedia.ca, Booking.com, and Airbnb.ca. In addition, Booking.com was a leader in Asia-Pacific, Europe, and the Middle East, ranking among the top 3 hotel booking channels and websites in several countries in the regions, respectively.

Accommodation booking via website gains popularity

According to a survey cited in the yStats.com report, nearly one-half of respondents preferred to book their travel needs, including hotels, flights, car hire, and extras, via one website as of 2022. Furthermore, in the U.S., more than one-half of respondents made accommodation bookings via hotel websites, and, in France, holiday residences were preferably booked via websites in 2021. When asked how French respondents booked their last holiday accommodation, more than one-half revealed they conducted their booking via website from computer or tablet.

Table of Contents

1. Management Summary

2. Global Developments

      • Online Accommodation Booking Market Overview & Trends, August 2022
      • Hotel and Resort Booking Revenues, in USD trillion, 2017-2022f
      • Online Booking App Users, in billions, 2017-2021
      • Breakdown of Vacation Rental Bookings by OTA and Direct Booking, in %, 2021 & 2022f
      • Breakdown of Internet Traffic Source in Travel & Hospitality vs All Industries, by Devices, in %, 2021
      • Share of Respondents Who Prefer to Book Their Travel Needs via One Website, in %, 2022
      • Top 5 Accommodation and Hotel Websites, by Website Rank, incl. Category, Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Top 5 Countries by Share of Visits, in %, June 2022
      • Market Share of Online Travel Agency Booking Applications, in %, 2021
      • Top 10 Most Downloaded OTA Apps, H1 2022

3. North America

  • 3.1. USA
      • Breakdown of Online Hotel Bookings by Direct Bookings and OTAs, in %, 2021 & 2023f
      • Breakdown of Online Travel Gross Bookings by Segment, incl. Hotel, in %, 2021e
      • Share of Individuals Planning to Purchase Travel Products (incl. Accommodation), in % of Population, September 2021 vs September 2020
      • Channels Used to Make Accommodation Bookings, in % of Respondents, 2021
      • Market Share of Online Booking Applications, in %, 2021
      • Online Booking Apps, by Downloads, in millions, 2019-2021
      • Top 10 Most Downloaded OTA Apps, H1 2022
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, USA's Share of Total Visits, in %, USA's Number of Visits, in millions, June 2022
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Canada's Share of Total Visits, in %, Canada's Number of Visits, in millions, June 2022
  • 3.2. Canada
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Canada's Share of Total Visits, in %, Canada's Number of Visits, in millions, June 2022

4. Asia-Pacific

  • 4.1. Regional
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021
  • 4.2. China
      • Online Accommodation Gross Merchandise Value, in CNY billion, in % Y-O-Y Change, 2019-2022f
  • 4.3. Japan
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Japan's Share of Total Visits, in %, Japan's Number of Visits, in millions, June 2022
  • 4.4. Australia
      • Top 10 Hotel Booking Channels, incl. "OTA" and "Direct Booking", 2021
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Australia's Share of Total Visits, in %, Australia's Number of Visits, in millions, June 2022
  • 4.5. India
      • Top 10 Online Booking Channels through STAAH Channel Manager, by Rank Based on Confirmed Nights Booked, 2020 & 2021
  • 4.6. New Zealand
      • Top 10 Online Booking Channels through STAAH Channel Manager, by Rank Based on Confirmed Nights Booked, 2020 &Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, New Zealand's Share of Total Visits, in %, New Zealand's Number of Visits, in millions, June 2022 2021
  • 4.7. Thailand
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021
  • 4.8. Singapore
      • Top 10 Online Booking Channels through STAAH Channel Manager, by Rank Based on Confirmed Nights Booked, 2020 & 2021
  • 4.9. Indonesia
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021
  • 4.10. Malaysia
      • Top 10 Online Booking Channels through STAAH Channel Manager, by Rank Based on Confirmed Nights Booked, 2020 & 2021
  • 4.11. Philippines
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021

5. Europe

  • 5.1. Regional
      • Number of Guests in Short-Stay Accommodation Booked via Online Platforms, in millions, 2019-2021
      • Top 5 Accommodation and Hotel Booking Websites, by EU-5 Countries, June 2022
  • 5.2. UK
      • Travel Website Reach, by Category, in %, and Top Player in Each Category, Q1 2022
      • Number of Visits to Travel Websites, by Category, in thousands, and in % Change, January 2022 & April 2022
      • Top 10 Online Booking Channels through STAAH Channel Manager, by Rank Based on Confirmed Nights Booked, 2020 & 2021
  • 5.3. Germany
      • Travel Information Researched Online, by Category, in million Trips, 2020 & 2021
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021
  • 5.4. France
      • Breakdown of Preferred Booking Channels, by Category, in % Travelers, 2021
      • Breakdown of Preferred Booking Channels Used When Booking a Holiday Accommodation, in % of Travelers
  • 5.5. Spain
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021
  • 5.6. Italy
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021
  • 5.7. Netherlands
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021
  • 5.8. Switzerland
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Switzerland's Share of Total Visits, in %, Switzerland's Number of Visits, in millions, June 2022
  • 5.9. Russia
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Russia's Share of Total Visits, in %, Russia's Number of Visits, in millions, June 2022
  • 5.10. Turkey
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Turkey's Share of Total Visits, in %, Turkey's Number of Visits, in millions, June 2022
  • 5.11. Poland
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Turkey's Share of Total Visits, in %, Turkey's Number of Visits, in millions, June 2022

6. Latin America

  • 6.1. Brazil
      • Top 5 Accommodation Booking Websites, by Website Rank, July 2022
  • 6.2. Argentina
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, Argentina's Share of Total Visits, in %, Argentina's Number of Visits, in millions, July 2022
  • 6.3. Mexico
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021

7. Middle East and Africa

  • 7.1. Regional
      • Top 10 Hotel Booking Channels, incl. "OTA" and "Direct Booking", 2021
  • 7.2. UAE
      • Breakdown of Channels Used to Make Hotel Reservations, in %, 2021
      • Top 5 Accommodation and Hotel Websites, by Total Website Visits, in millions, UAE's Share of Total Visits, in %, UAE's Number of Visits, in millions, June 2022
  • 7.3. South Africa
      • Top 10 Hotel Booking Channels, incl. OTA and Direct Booking, 2021